Branding isn’t just for the big boys with loads of budget (that’s a lot of Bs…). It’s just as important for small businesses and freelancers to get it right.

Successful branding is about knowing who you are and keeping it consistent. That covers design, how you talk to your customers and users, how your site works, and loads more.

Now you’ve got your website and blog set up, it’s time to make it iconically you. These tools will help you design a logo, settle on a colour palette, build web pages your site visitors love, and track down FREE, stylish stock images (they do exist, we promise).