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After years of working with small businesses and startups, co-founders Inna, who said goodbye to the corporate and finance world to work with SMEs; and serial entrepreneur Gustav, noticed the reoccurring frustrations that businesses were facing. With thousands of SMEs failing every year due to late payments, they decided to design a solution to tackle this problem. With that in mind, they set their sights on Mak, ex tech product manager at the likes of Quickbooks and Betfair, and the idea was born.
As for our name, you’re probably wondering where that came from. With its Swedish roots, there must be an interesting story behind it...Not really. After spending hours (and not to mention a worrying amount of coffee), Inna found the name in an unlikely place. Taking a sojourn in Sweden, from product development, Inna happened to be passing Solna and the name just stuck. Bish bash bosh.
The team at Solna are innovating the invoicing process, creating the first platform of its kind to be powered by credit scoring data. Solna speeds up the payment process for small business; saving them time, mitigating risk, and allowing them to plan ahead and take advantage of new revenue opportunities.
Through leveraged credit data, that is overlaid on the platform's invoicing and reporting functionality, users get a clear picture of their customer's financial health and overall exposure to risk. The system’s automated credit control functionality, automatically chases the user’s overdue invoices and frees up their time, enabling them to go and grow their business.
Put simply, it’s smarter invoicing for smarter companies.